Enquirer Consulting Group logo Enquirer Consulting GroupPrepared for Wintersun专为 Wintersun 准备
Wintersun logo
Prepared for Wintersun // at the introduction of ANKAA Space+ // September 2026专为 Wintersun 准备 // 经 ANKAA Space+ 引荐 // 2026 年 9 月

Wintersun in the West.
The buyers who sign off stores across the United States, Canada and Europe, brought to your table.
Wintersun 开拓​欧美市场。
在美国、​加拿大和欧洲​为门店项目​拍板的买家,我们请到​您的洽谈桌前。

You have built stores for New Balance and Gentle Monster across Asia. Most of the store development teams at those brands' Western headquarters, and the teams like them at hundreds of other brands, do not know Wintersun yet. We start those conversations, run them in English in the buyer's time zone, and hand you the warm meeting. ANKAA sits beside you the whole way, in Chinese.贵司已在亚洲各地为 New Balance 和 Gentle Monster 打造门店。这些品牌欧美总部的门店拓展团队,以及数百个其他品牌的同类团队,大多还不了解 Wintersun。我们负责开启这些对话,在买家所在时区用英语推进,再把与意向买家的会面交给您。ANKAA 全程在您身边,用中文与您沟通。

Wintersun makes itWintersun 负责制造ANKAA bridges itANKAA 负责衔接Enquirer opens the WestEnquirer 负责打开欧美市场
Enquirer AI is the outbound engine of Enquirer Consulting Group.Enquirer AI 是 Enquirer Consulting Group 的主动获客引擎。
Scroll向下滚动
What we read // your association deck and company profile我们的解读 // 协会介绍资料与贵司简介

The product is proven. The West is not sold yet.产品已经​得到验证。欧美市场​尚未打开。

Wintersun designs, prototypes, builds, ships, installs and maintains retail stores under one roof, and has done since 1993.自 1993 年起,Wintersun 一站式提供零售门店的设计、打样、制作、物流、安装和维护。

1993
The start of the Wintersun story, per your profile. The Wintersun brand since 2004, with over twenty years in commercial display fixtures.据贵司简介,这是 Wintersun 发展历程的起点。Wintersun 品牌创立于 2004 年,深耕商业展示道具领域二十余年。
300+
Employees, with more than one hundred in design and R&D.名员工,其中设计与研发人员超过一百名。
33,000m²
Factories and R&D centers in Kunshan and Haimen, Jiangsu: wood, metal, dust-free coating, CNC, acrylic, packaging, logistics.位于江苏昆山和海门的工厂与研发中心:木作、金属、无尘涂装、CNC、亚克力、包装、物流。
6continents大洲
Delivered to, including the United States, Canada and Australia. Over one hundred brands served.均有交付,包括美国、加拿大和澳大利亚。服务过的品牌超过一百个。

Long-term partners include New Balance and Gentle Monster. Your profile also lists ASICS, Onitsuka Tiger, Mizuno, ECCO, Clarks, Keds, Jimmy Choo, Coccinelle, Mandarina Duck, Esprit, HEYTEA, Seesaw, 52TOYS and LEGO. Most of those brands run stores across the United States, Canada and Europe, signed off by teams that, for the most part, have not met Wintersun.长期合作伙伴包括 New Balance 和 Gentle Monster。贵司简介中还列有 亚瑟士 ASICS、鬼塚虎 Onitsuka Tiger、Mizuno、爱步 ECCO、其乐 Clarks、Keds、Jimmy Choo、Coccinelle、Mandarina Duck、Esprit、喜茶 HEYTEA、Seesaw、52TOYS 和乐高 LEGO。这些品牌大多在美国、加拿大和欧洲开有门店,而拍板这些门店项目的团队,大多还没有接触过 Wintersun。

New Balance logo
ASICS logo
Onitsuka Tiger logo
Mizuno logo
Under Armour logo
ECCO logo
Clarks logo
Keds logo
Gentle Monster logo
Jimmy Choo logo
Coccinelle logo
Mandarina Duck logo
Esprit logo
HEYTEA logo
Seesaw Coffee logo
52TOYS logo
LEGO logo
OTG logo
Ozark Gear logo
Mirabell logo

The brands on your own website, as you show them.贵司官网上展示的品牌客户,按贵司自己的呈现。

Wintersun is a member of the Shanghai Display Fixture Association, and its chairman serves as the association's Chief Supervisor. The association brings 100+ member firms, 500+ brand clients and a global service chain for customs, shipping, overseas installation and after-sales. The questions a Western buyer asks a new fixture supplier already have answers. Somebody has to be in the room to give them.贵司是上海市现代道具协会的会员企业,贵司董事长还担任协会监事长。协会拥有 100+ 家会员企业、500+ 个品牌客户,以及覆盖清关、运输、海外安装和售后的全球服务链。欧美买家向新的道具供应商提出的问题,协会体系都已有答案。缺的是有人在买家面前把这些答案讲出来。
Shanghai Display Fixture Association logo
SDFA logo
Your brands in the West // company statements and filings, read September 2026您的品牌客户在欧美 // 各公司公开声明与申报文件,2026 年 9 月查阅

The brands you build for already sit in the West. Most of their store teams have not met you.您服务的品牌​早已扎根欧美。它们的门店团队​大多还不认识您。

Nine of the brands in your profile have a Western headquarters, stores, or a store opening on the way in the United States, Canada or Europe. Each needs a team there that signs off store fixtures. That team is where we start.贵司简介中列出的品牌里,有九个在美国、加拿大或欧洲设有总部、门店,或即将开出新店。每个品牌在当地都需要一支团队来拍板门店道具。我们就从这支团队开始。

New Balance logo

New BalanceNew Balance

World headquarters in Boston. Europe headquarters in Amsterdam. Flagship stores in New York and Boston.全球总部位于波士顿。欧洲总部位于阿姆斯特丹。在纽约和波士顿设有旗舰店。

ASICS logo

ASICSASICS

US headquarters in Irvine, California, with an East Coast office in Boston. Europe headquarters in Hoofddorp, Netherlands. Company-owned stores in North America.美国总部位于加利福尼亚州尔湾,在波士顿设有东海岸办公室。欧洲总部位于荷兰霍夫多普。在北美设有直营门店。

Onitsuka Tiger logo

Onitsuka TigerOnitsuka Tiger

Returns to the United States in February 2027 with a Los Angeles flagship. A new US flagship opening, and a store team behind it.将于 2027 年 2 月在洛杉矶开设旗舰店,重返美国市场。新旗舰店即将开业,背后有一支负责落地的门店团队。

ECCO logo

ECCOECCO

Americas headquarters in Salem, New Hampshire. Group headquarters in Bredebro, Denmark.美洲总部位于新罕布什尔州塞勒姆。集团总部位于丹麦布雷德布罗。

Clarks logo

ClarksClarks

Americas headquarters in Needham, Massachusetts. The Americas business runs more than 160 stores.美洲总部位于马萨诸塞州尼德姆。美洲业务运营着超过 160 家门店。

Jimmy Choo logo

Jimmy ChooJimmy Choo

Corporate offices in London, New York and Montreal. 41 stores in the Americas and 64 across Europe, the Middle East and Africa, per the March 2026 filing.在伦敦、纽约和蒙特利尔设有公司办公室。根据 2026 年 3 月的申报文件,在美洲有 41 家门店,在欧洲、中东和非洲有 64 家。

Gentle Monster logo

Gentle MonsterGentle Monster

Eight North American stores, with more than ten planned by the end of 2026, per the company in July 2026.据该公司 2026 年 7 月披露,北美现有八家门店,到 2026 年底计划超过十家。

LEGO logo

LEGO乐高 LEGO

US hub in Boston. More than 100 LEGO stores across the United States by the company's own count in January 2023, including the Fifth Avenue flagship.美国运营中心位于波士顿。据该公司 2023 年 1 月公布的数据,在美国各地拥有超过 100 家乐高门店,其中包括第五大道旗舰店。

HEYTEA logo

HEYTEA喜茶 HEYTEA

More than 40 US stores, from New York and Boston to Los Angeles and Seattle, as of July 2026.截至 2026 年 7 月,在美国有超过 40 家门店,从纽约、波士顿到洛杉矶、西雅图。

From company websites, filings and press statements read on September 29, 2026; store counts as each company states them. Sources on file. The other brands in your profile sell mainly through wholesale or run their own stores in Asia and Italy today.信息来自 2026 年 9 月 29 日查阅的各公司官网、申报文件和新闻声明;门店数量以各公司自己公布的为准。来源均已存档。贵司简介中的其他品牌,目前主要通过批发渠道销售,或自营门店集中在亚洲和意大利。

The gap难点所在

The West buys on relationships. Five things stop you building them from Shanghai.欧美买家看重​信任和长期合作。从上海远程​建立这种信任,​有五道门槛。

A store development director at a Western brand does not source a fixture partner from a marketplace listing. For a multi-store program they need a named contact, a factory they trust, and a conversation that starts before the next opening is planned.欧美品牌的门店拓展总监,不会从在线采购平台的供应商列表里挑选道具合作伙伴。面对多店项目,他们需要一个具体的联系人、一家信得过的工厂,以及在下一家门店开业规划之前就已开始的沟通。

Blocker 01门槛 01

LinkedIn and email have to be run from the WestLinkedIn 和开发信,需要在欧美本地运营

Western buyers live on LinkedIn and email. The accounts and the sending infrastructure have to be set up, warmed and maintained locally to land in a buyer's inbox reliably.欧美买家日常就在 LinkedIn 和邮件上沟通。账号和发信域名要在当地注册、预热并长期维护,才能稳定进入买家的收件箱。

Blocker 02门槛 02

Every reply needs a fluent English answer the same day每一条回复,都需要当天用流利的英语答复

A good first reply goes cold when the answer takes days, or lands in the wrong tone for a US buyer.买家第一次回复时兴趣正浓,如果答复要等好几天,或者语气不符合美国买家的习惯,这条线索就会冷下来。

Blocker 03门槛 03

The buyer is asleep when you are awake您工作的时候,买家正在睡觉

New York and Toronto are twelve to thirteen hours behind Shanghai. Meetings get booked by people who are working when the buyer is.纽约和多伦多比上海晚十二到十三个小时。能约到会面的,是在买家上班时同样在工作的人。

Blocker 04门槛 04

Trade shows without a schedule有展位,没有日程

The stand is booked. The calendar is not. The buyers worth meeting had their week planned a month before the doors opened.展位订好了,日程却是空的。真正值得见的买家,早在开展前一个月就排好了展会那一周的安排。

Blocker 05门槛 05

Nobody is answering the buyer's first questions买家最先关心的几个问题,没有人在回答

Landed cost after duty, lead time door to door, compliance paperwork, installation and after-sales. Your association's global service chain, tariff advisory included, can answer all of them. Until someone opens the conversation, nobody asks.含关税的到岸成本、门到门交期、合规文件、安装和售后。协会的全球服务链,包括关税咨询,对这些问题都有成熟的答案。但在有人开启对话之前,没有人会来问。

The network // what Enquirer already runs我们的网络 // Enquirer 已在运营的体系

A network we already run across the US, Canada and Europe. You plug into it.在美国、​加拿大和欧洲,​我们已有一套​成熟运转的体系。您直接接入即可。

Enquirer Consulting Group builds and runs outbound sales units for manufacturers and service companies selling into the West. The infrastructure exists today: the people, the data, the outreach infrastructure, the LinkedIn presence, the phone desk, the trade-show lanes. Wintersun does not build any of it. You use it.Enquirer Consulting Group 为面向欧美市场的制造企业和服务企业搭建并运营海外客户开发团队。这套体系现已就绪:人员、数据、发信基础设施、LinkedIn 账号体系、电话团队、展前邀约。Wintersun 无需自建任何一项,直接使用即可。

Introductions引荐

The strongest opening of all, and the one Ting recommends: a brand you already build for in Asia introducing you to its Western team. We prepare the ask. You make it.最有力的开场方式,也是 Ting 所建议的方式:由贵司已在亚洲服务的品牌,把您引荐给它的欧美团队。我们准备好引荐的话术,由您出面提出。

LinkedInLinkedIn

Our team's own LinkedIn presence in the US and Europe, working in the buyer's time zone, connecting directly with store development and procurement leads. The moment a buyer replies, a person takes over.我们团队在美国和欧洲的 LinkedIn 账号,在买家所在时区运作,直接联系具体的门店拓展和采购负责人。买家一旦回复,即由专人接手。

Email电子邮件

Email from our own infrastructure, in US English, sent openly on Wintersun's behalf. Each message carries a line about the person's own store program. Every reply lands on our desk.从我们自有的基础设施发送开发信,使用美式英语,以 Wintersun 的名义公开进行。每封信都有一句话专门谈到收件人自己的门店项目。每一条回复都由我们的团队接收处理。

Phone电话

An English-speaking appointment setter calls every warm reply, confirms the buyer's project and decision role, and books the meeting on a shared calendar when the buyer is ready.由英语电话邀约专员致电每一位表达意向的回复者,确认对方的项目需求和决策权,并在买家准备好时在共享日历上约定会面。

Trade show calendar展会日程

The store development buyers likely to attend each Western retail show, found from your buyer map and each show's own program, contacted weeks before the doors open so the meetings are booked before you fly.根据贵司的买家地图和各展会自身的议程,找出可能参加各场欧美零售展会的门店拓展买家,在开展前几周即行联系,让会面在您出发前就已约好。

Our own growth runs on the same engine. Our outbound lanes have reached more than 20,000 companies to date, on our own records as of September 2026.我们自身的增长也依靠同一套引擎。截至 2026 年 9 月,按我们自己的记录,我们的客户开发已累计触达超过 20,000 家企业。
Who we reach // your Western buyer map触达对象 // 您的欧美买家地图

Four buyer groups, starting with the brands you already build for.四类买家群体,从您已经​服务的品牌开始。

Buyer group 01买家群体 01

Footwear and sportswear brands: the Western retail teams鞋类与运动服饰品牌:欧美零售团队

The US, Canadian and European store development, visual merchandising and retail construction teams at the brands you already serve in Asia, and their direct peers. The easiest conversation to open: the factory is already approved somewhere inside their company.您已在亚洲服务的品牌在美国、加拿大和欧洲的门店拓展、视觉陈列和零售工程团队,以及这些品牌的直接同行。这是最容易开启的对话:您的工厂已经在他们公司的某个部门通过了审核。

Who we contact: VP or Director of Store Development, Head of Visual Merchandising, Retail Construction Manager, fixture sourcing and procurement leads.联系对象:门店拓展副总裁或总监、视觉陈列负责人、零售工程经理、道具寻源与采购负责人。
Buyer group 02买家群体 02

Fashion, eyewear and lifestyle brands opening or refitting stores正在开新店或翻新门店的时装、眼镜和生活方式品牌

Premium and contemporary brands rolling out or remodeling stores across US malls, Canadian cities and European shopping streets. Gentle Monster, Jimmy Choo and Coccinelle are your work in this world.在美国购物中心、加拿大各城市和欧洲商业街陆续开新店或翻新门店的高端品牌和轻奢品牌。在这一领域,Gentle Monster、Jimmy Choo 和 Coccinelle 就是您做过的项目。

Who we contact: Director of Store Design, Head of Retail Development, Store Planning and Rollout leads.联系对象:门店设计总监、零售拓展负责人、门店规划与开店推进负责人。
Buyer group 03买家群体 03

Coffee, tea and lifestyle chains that open stores on a program按计划批量开店的咖啡、茶饮和生活方式连锁品牌

Multi-site coffee and tea concepts, toy and collectibles retailers, and fast-growing lifestyle chains. Your HEYTEA, Seesaw, 52TOYS and LEGO work is the proof here.多门店的咖啡和茶饮品牌、玩具及收藏品零售商,以及快速扩张的生活方式连锁。您为喜茶、Seesaw、52TOYS 和乐高做过的项目,就是这里的证明。

Who we contact: Head of Store Development, Director of Construction, Franchise Development leads, Procurement.联系对象:门店拓展负责人、工程总监、加盟拓展负责人、采购。
Buyer group 04买家群体 04

Retail design studios and shopfitting contractors零售空间设计事务所和店铺装修承包商

The agencies and general contractors who specify and buy fixtures on behalf of brands, from New York and Toronto to London, Paris and Milan. One studio relationship brings many brands.代表品牌指定并采购道具的设计机构和总承包商,从纽约、多伦多到伦敦、巴黎和米兰。与一家事务所建立关系,就能带来多个品牌。

Who we contact: Principals and Project Directors at retail design studios, Estimators and Procurement Directors at shopfitting contractors.联系对象:零售空间设计事务所的主理人和项目总监,店铺装修承包商的造价估算师和采购总监。
12,800+
United States: people with a store development, store design, store planning, visual merchandising or retail design title in our data today. 28 of a 40-name sample were the right kind of buyer.美国:我们数据库中目前带有门店拓展、门店设计、门店规划、视觉陈列或零售设计职务的人员。抽样 40 条中 28 条符合目标。
3,300+
United Kingdom: the same titles. 26 of a 40-name sample were the right kind of buyer.英国:同类职务。抽样 40 条中 26 条符合目标。
880+
Germany: the same titles. 15 of a 20-name sample were the right kind of buyer.德国:同类职务。抽样 20 条中 15 条符合目标。

Counted September 29, 2026 in our people data, by profile country, on titles containing store development, store design, store planning, visual merchandising, retail construction, retail development, store fixtures, shopfitting or retail design. A further 7,900 titles sit across Canada, France, Italy, Spain, the Netherlands, Denmark and Sweden, not yet sampled. The group that signs off fixtures is a subset of these titles. A count is a ceiling before qualification, not a list, and it is refined with Wintersun on the first call.2026 年 9 月 29 日在我们的人员数据库中按个人资料所在国家统计,职务包含门店拓展、门店设计、门店规划、视觉陈列、零售工程、零售拓展、门店道具、店铺装修或零售设计。加拿大、法国、意大利、西班牙、荷兰、丹麦和瑞典另有约 7,900 个此类职务,尚未抽样核对。真正对道具拍板的人群只是其中一部分。统计数字是筛选之前的上限,不是名单,将在第一次通话中与 Wintersun 一起细化。

This is the starting map, built from your profile. On the first call we refine it with you and ANKAA: which brands to lead with, which countries first, and which groups to hold back for later. A brand is named in outreach only with that brand's agreement, and the channel mix in each country follows local rules.这是根据贵司简介制作的初版地图。在首次会谈中,我们会与您和 ANKAA 一起细化:先从哪些品牌切入,先做哪些国家,哪些群体留待以后。只有在获得品牌同意后,才会在对外联系中提及该品牌;各国的渠道组合也会遵循当地规则。

Trade shows // meetings booked before you fly展会 // 出发之前约好会面

Your association already takes members to the Western shows. Next time your calendar is full before you fly.协会已经在带领​会员企业​参加欧美展会。下一次,​登机之前​日程就已排满。

Retail Design Paris in 2024, EuroShop on your association's plan, twelve international exhibitions so far. The Western retail calendar is public. We reach the store development buyers likely to attend each show in the weeks before it, and book the meetings around your stand, or around your visit.2024 年的 Retail Design Paris,列入协会计划的 EuroShop,迄今已有十二场国际展会。欧美零售行业的展会日程是公开的。我们在每场展会前几周,联系可能到场的门店拓展买家,围绕您的展位或您的参观行程约好会面。

United States美国

NRF 2027: Retail's Big Show

New York, Javits Center纽约,贾维茨会展中心
January 10 to 12, 20272027年1月10日至12日
Retail executives from every function, with a large technology expo. Exhibitor list public.面向零售业各职能高管的大型展会,配有规模可观的技术展区。参展商名单公开。
United States美国

SPECS 2027

Grapevine, Texas得克萨斯州格雷普韦恩
March 14 to 16, 20272027年3月14日至16日
Chain Store Age's show for retailers and solution providers in store planning, design, construction and maintenance, with an exhibit hall.由 Chain Store Age 主办,面向门店规划、设计、工程和设施维护领域的零售商与解决方案供应商,设有展厅。
United States美国

RetailSpaces Spring 2027

Carlsbad, California加利福尼亚州卡尔斯巴德
March 7 to 9, 20272027年3月7日至9日
Invitation-only retreat for store development, design and construction executives. Meetings are set before arrival.仅限受邀参加的闭门交流活动,面向门店拓展、设计和工程高管。会面在抵达之前就已排定。
United States美国

Shop! MarketPlace 2027

Columbus, Ohio俄亥俄州哥伦布
May 12 to 13, 20272027年5月12日至13日
The retail environments and in-store marketing industry's own marketplace: fixtures, displays, store design. Exhibitor list public.零售环境与店内营销行业的专业交易展会:道具、陈列展示、门店设计。参展商名单公开。
Canada加拿大

RCC STORE Conference

Toronto多伦多
Dates to be announced日期待公布
The Retail Council of Canada's national conference. The Canadian chains' senior retail and store teams in one room.加拿大零售理事会的全国性大会。加拿大各连锁品牌的零售与门店高层团队齐聚一堂。
Europe欧洲

SHOP! Le Salon 2027

Paris巴黎
March 24 to 25, 20272027年3月24日至25日
France's retail design, fixtures and in-store marketing show. Exhibitor list public.法国的零售设计、道具与店内营销展会。参展商名单公开。
Europe欧洲

VM and Display Show 2027

London伦敦
April 27 to 28, 20272027年4月27日至28日
The UK's visual merchandising and display show: mannequins, display, props, POP and lighting. Exhibitor list public.英国的视觉陈列与展示展会:人体模特、陈列、道具、终端展示和照明。参展商名单公开。
Europe欧洲

EuroShop 2029

Dusseldorf杜塞尔多夫
February 18 to 22, 20292029年2月18日至22日
The world's largest retail trade fair, every three years, with shopfitting and store design as one of its seven dimensions. Your association has it on its plan. Exhibitor list public.全球规模最大的零售业展会,每三年举办一届,店铺装修与门店设计是其七大板块之一。贵协会已将其列入计划。参展商名单公开。
Europe欧洲

NRF Retail's Big Show Europe

Paris巴黎
Dates to be announced日期待公布
The successor to Paris Retail Week, where your association made its first overseas group appearance. Exhibitor list public.由 Paris Retail Week 发展而来,贵协会正是在 Paris Retail Week 首次组团海外参展。参展商名单公开。

Dates as published by each organizer when this page was built. We check them again before any show is planned into your calendar.日期以本页面制作时各主办方公布的信息为准。任何展会排入您的日程之前,我们都会再次核实。

How it works // Wintersun, ANKAA Space+, Enquirer运作方式 // Wintersun、ANKAA Space+、Enquirer

The distance never slows a buyer down. Your team works in Chinese, through ANKAA.距离不会拖慢​买家的脚步。您的团队​全程用中文,​通过 ANKAA 对接。

ANKAA is your point of contact, in Chinese, in your time zone. Enquirer runs the Western unit. Wintersun steps in when a buyer is warm and wants to talk fixtures.ANKAA 是您的对接人,用中文沟通,与您处于同一时区。Enquirer 负责运营欧美业务单元。当买家已表达意向、想谈道具时,Wintersun 再介入。

Wintersun logo
Shanghai上海

WintersunWintersun

The factory, the quote, the samples, the close.工厂、报价、样品、成交。

The bridge桥梁

ANKAA Space+ANKAA Space+

Your single point of contact. Chinese and English. The weekly call. The numbers.您唯一的对接人,中英双语,主持每周例会,同步各项数据。

Twelve hours and a language. ANKAA and Enquirer carry both.十二小时的时差,一道语言关,都由 ANKAA 和 Enquirer 来跨越。
Enquirer Consulting Group logoEnquirer Consulting Group
The West欧美市场

EnquirerEnquirer

Data, outreach, the English reply desk, the phone, the show lanes, the reporting.数据、客户开发、英文回复处理团队、电话、展前邀约、报告。

US, Canada, Europe美国、加拿大、欧洲

The buyers买家

Store development, store design, procurement, design studios, shopfitters.门店拓展、门店设计、采购、设计事务所、店铺装修商。

Twelve hours and a language. ANKAA and Enquirer carry both.十二小时的时差,一道语言关,都由 ANKAA 和 Enquirer 来跨越。

What Wintersun doesWintersun 负责什么

Approves the buyer map and the messaging. Takes the warm meeting. Names one owner for Western quotes and samples, with a turnaround the buyer can plan on. Quotes, the factory visit, the close.审批买家地图和开发话术。出席与意向买家的会面。指定一位负责欧美报价和样品的对接人,并给出买家可以据此排期的报价和打样周期。报价、工厂参观、成交。

What ANKAA doesANKAA 负责什么

Runs the weekly call with your team, in Chinese. Reads the numbers with you in the shared portal. Says when something needs to change, and makes sure it does.用中文主持与您团队的每周例会。在共享门户里和您一起看数据。发现需要调整的地方就提出来,并确保落实到位。

What Enquirer doesEnquirer 负责什么

Everything in the West: the data, the outreach, the English reply desk, the phone, the trade-show lanes, the reporting. One accountable team. No vendors for you to manage.欧美市场的全部工作:数据、客户开发、英文回复处理团队、电话、展前邀约、报告。一支负全责的团队。您无需管理任何供应商。

Step 1第 1 步

We build the buyer list我们建立买家名单

Named contacts at the brands, studios and contractors in the four groups. Verified, then approved by Wintersun before anyone is contacted.涵盖四类群体中各品牌、事务所和承包商的具体联系人。名单先经核实,再由 Wintersun 审批,之后才会联系任何人。

Step 2第 2 步

We open the conversation我们开启对话

Email, LinkedIn and the phone, in US English, from infrastructure we run, openly on Wintersun's behalf. Each message carries a line about the person's own store program.通过我们运营的基础设施,用美式英语以电子邮件、LinkedIn 和电话发起联系,并公开表明是代表 Wintersun。每条信息都会有一句话专门谈到对方自己的门店项目。

Step 3第 3 步

We handle the reply我们处理回复

An English-speaking setter answers the same business day, answers the buyer's first questions with your association's facts, and books the meeting when the buyer is ready.英语邀约专员在同一个工作日内回复,用协会的实际资料回答买家最先关心的几个问题,并在买家准备好时约好会面。

Step 4第 4 步

Wintersun joins warmWintersun 在买家有意向时加入

You get the booked meeting and a summary of what the buyer wants, through ANKAA, in Chinese. The first hello is already done.您会通过 ANKAA 收到已约定的会面,以及一份中文的买家需求摘要。初次接触已经完成。

Step 5第 5 步

The order is yours订单归您

Quote, sample, factory visit, contract: Wintersun runs the close the way it always has. We stay on the follow-up until it lands.报价、样品、工厂参观、合同:Wintersun 按一贯的方式完成成交。我们持续跟进,直到订单落地。

The portal and the weekly call共享门户与每周例会

Every conversation, every meeting, every order. One screen, three parties.每一次沟通、​每一场会面、​每一笔订单。三方共看​一个屏幕。

Wintersun and ANKAA see what we see: who was contacted, who replied and what they said, which meetings are booked, which quotes are open, and who owes the next move. When a deal stalls, the record shows where and with whom.Wintersun 和 ANKAA 看到的,就是我们看到的:联系了谁,谁回复了、说了什么,约了哪些会面,哪些报价还在跟进,下一步该由谁推进。某个商机停滞时,一看记录就知道卡在哪一步、卡在谁那里。

Wintersun · West · pipelineWintersun · 欧美 · 销售管道
Company公司Contact联系人Stage阶段Last message最近一次沟通Next move下一步
Footwear brand, US鞋类品牌,美国VP Store Development门店拓展副总裁Meeting booked会面已预约Asked for lead times on a 40-store program询问40家门店项目的交付周期Wintersun
Design studio, Toronto设计事务所,多伦多Principal合伙人Warm reply已回复,有意向Wants samples for a spring refit希望获取春季翻新项目的样品Enquirer
Eyewear brand, Europe眼镜品牌,欧洲Head of Store Design门店设计负责人Quote open报价进行中Quote sent, follow-up due Friday报价已发出,周五跟进ANKAA
Coffee chain, Canada咖啡连锁,加拿大Director of Construction工程建设总监Warm reply已回复,有意向Call booked for Thursday, 9 am Toronto已约周四多伦多时间上午9点通话Enquirer
Illustrative rows. Your portal shows your real pipeline.示例数据。您的门户显示真实的销售进程。

A live pipeline实时销售管道

Contacts, replies, meetings and open quotes, updated as they happen, with the full message thread behind every name.联系人、回复、会面和未结报价实时更新,每个名字背后都附有完整的往来信息记录。

One call a week每周一次例会

ANKAA and Enquirer with your team, every week while we launch, and more often when a show is close. Thirty minutes on the numbers and the next moves.启动期间,ANKAA 和 Enquirer 每周与您的团队开一次例会,临近展会时更频繁。每次三十分钟,过一遍数据和下一步动作。

Every follow-up owned每项跟进都有人负责

Each warm reply has a named owner and a due date on the screen. When it sits with Wintersun, ANKAA chases it in Chinese. When it sits with us, you can see the clock.每一条意向回复在屏幕上都有指定负责人和截止日期。轮到 Wintersun 处理时,ANKAA 会用中文跟进提醒。轮到我们处理时,您可以看到时间在走。

The first 90 days // then it keeps running前 90 天 // 之后持续运营

One named deliverable every month.每个月,一项明确的​交付成果。

Month 1第 1 个月

Set up搭建

Buyer map approved by Wintersun. Messaging signed off, in your words. Sending domains warming, profiles live, the phone desk briefed on your facts. The portal open to you and ANKAA. The weekly call starts.买家地图经 Wintersun 审批。开发话术用您的说法定稿。发信域名预热中,账号上线,电话团队已熟悉贵司资料。门户向您和 ANKAA 开放。每周例会开始。

Month 2第 2 个月

Live上线

Outreach running across the first two buyer groups. First conversations, and any meetings booked, show in the portal as they land. Every warm reply owned the same business day.面向前两类买家群体的开发工作全面展开。首批对话,以及约到的会面,会在门户中实时显示。每一条意向回复都在同一个工作日内有人跟进。

Month 3第 3 个月

Scale扩大规模

The groups that respond get more volume. The first Western show worked a month ahead. By day 90 the portal shows meetings held, quote requests and sample requests, the things that come before a first order, which usually follows a pilot store or a remodel.有回应的群体加大开发量。第一场欧美展会提前一个月开始邀约。到第 90 天,门户中会显示已完成的会面、询价请求和样品请求,这些都是首笔订单之前的环节;首笔订单通常在一家试点店或一次门店翻新之后落地。

From month 4第 4 个月起

Run持续运营

The unit keeps running as long as it earns its place: new buyer groups, new countries, the next show. The numbers set the pace, on the weekly call.只要这个业务单元持续创造价值,就会一直运营下去:新的买家群体、新的国家、下一场展会。节奏由数据决定,在每周例会上确定。

The commercial model商务合作模式

A retainer for the machine. A share of what it opens.月度服务费,​用于这套体系的运转。它带来的业务,​按比例分成。

Two parts, so our interests sit on the same side of the table as yours.分为两部分,让我们和您的利益站在同一边。

Part one第一部分

A monthly retainer月度服务费

Covers the Western infrastructure and the people: the data, the outreach infrastructure, the English reply desk and phone, the trade-show lanes and the portal.涵盖欧美市场的基础设施和人员:数据、发信基础设施、英文回复处理团队和电话、展前邀约,以及共享门户。

Part two第二部分

A share of the revenue收入分成

A share of the value of every order that starts from a conversation we opened, for an agreed term on each account, paid when Wintersun is paid. If the unit opens nothing, the share is nothing.凡是由我们开启的对话带来的订单,按订单金额的一定比例分成,每个客户的分成期限由双方事先约定,在 Wintersun 收到货款时支付。如果这个业务单元没有带来任何业务,分成就是零。

No figures on this page. The retainer, the share and any exclusivity are agreed live with ANKAA and Wintersun on the first call, built for Wintersun's programs and lead times. To keep the work focused, we run a small number of Western units at a time.本页不列任何金额。月度服务费、分成比例以及是否设置独家合作,将在首次会谈中与 ANKAA 和 Wintersun 直接商定,并结合 Wintersun 的项目和交期量身设定。为了集中精力做好每个项目,我们同一时期只运营少数几个欧美业务单元。
Proof // real clients实证 // 真实客户

Different product, same job.产品不同,​任务相同。

Our reference clients are US manufacturers and distributors with a strong product and no outbound engine, selling to buyers who did not know them yet. That is Wintersun's position in the West today.我们的参考客户是产品过硬、但没有主动获客体系的美国制造商和分销商,面向的都是尚不了解他们的买家。Wintersun 今天在欧美市场,正站在同样的起点上。

“
US medical imaging parts and service美国医学影像设备零部件与服务
They moved from cold calling to targeted outreach run on our engine.他们从陌生电话拜访,转为依托我们的引擎开展精准客户开发。
Enquirer AI helps us identify the right people and start the conversation in a much smarter way.Enquirer AI 帮助我们找到对的人,并以聪明得多的方式开启对话。
Tim RathTim RathChief Operating Officer, Innovative RadiologyInnovative Radiology 首席运营官
“
US medical diagnostics and devices美国医疗诊断与医疗器械
Personalized outreach at scale, run beside their existing sales team.规模化的个性化客户开发,与他们现有的销售团队并行运作。
Tools like Enquirer AI allow us to personalize outreach at scale in a way that simply wasn't possible before.像 Enquirer AI 这样的工具,让我们能够规模化地开展个性化客户开发,这在以前根本做不到。
Innovative MedicalInnovative MedicalSales leadership, US medical diagnostics and devices. Disclosure: the quoted sales leader also advises Enquirer on US medical sales.销售负责人,美国医疗诊断与器械。披露:引用的这位销售负责人同时为 Enquirer 提供美国医疗销售方面的顾问服务。
We run our own growth on the same engine. We book our own Western meetings on the same email, LinkedIn and phone system we would run for Wintersun.我们自己的业务增长,靠的也是这套引擎。我们与欧美客户的会面,也是通过将为 Wintersun 运营的同一套电子邮件、LinkedIn 和电话体系约到的。
The next step下一步

A first conversation, with Ting in the room.首次会谈,ANKAA Space+ ​全程参与。

Thirty minutes with Wintersun's leadership, Ting Zhou of ANKAA Space+, and Enquirer's founders, in English and Chinese. We walk the buyer map together, agree which brands and countries to lead with, and discuss the retainer and the share.一次三十分钟的会谈,由 Wintersun 领导层、ANKAA Space+ 的 Ting Zhou 和 Enquirer 的创始人参加,中英双语进行。我们一起过一遍买家地图,商定先从哪些品牌和国家切入,并在会上沟通月度服务费和分成比例。

Book the first conversation在线预约首次会谈(英文页面) 30 min30 分钟

Or ask Ting at ANKAA Space+ to set it up, in Chinese.或请 ANKAA Space+ 的 Ting 为您安排,全程中文沟通。

No pricing on this page. We scope and price live, with ANKAA in the room. This page shows enough to decide whether the conversation is worth having.本页不含报价。项目范围和价格,我们会在 ANKAA 参与的会谈中直接商定。希望本页能帮助您判断是否值得安排这次会谈。